Whether you are developing learning material of type WBT, ILT, Videos, or Rapid e-learning, you will need to identify
and categorize content. Often, the first step in the design phase is to identify the content types. Then, you map those content snippets identified to be of a particular content type to the Bloom’s level. Then, you create smart objectives for a lesson.
These five primary types of content
(Clark, Mayer, 2007) along with an information type could help you organize/categorize your content for better
learning design:
- Facts
- Concepts
- Processes
- Procedures
- Principles
- Structure
Content Type
|
Definition / Description
|
When to use
|
Fact
|
Basic information that is unique and specific or one-of-a-kind
information.
|
When learners need to use specific and unique information more of
less the same way each time. Job aids could be more helpful in memorizing
more facts.
|
Concept
|
A group of objects, symbols, ideas, or events that are designated by
a single word or term, share common features, and vary on not so common
features.
|
When learners need to:
|
Process
|
Descriptions of how something works or of what happens when something
is done. Processes have phases or stages. Processes are not tasks done by one
person, but may be done by many persons or organizations.
|
When learners need to solve a problem based on how something works.
|
Procedure
|
A set of steps that can be performed by one person and that are
always done the same way each time.
|
When learners need to:
|
Principle
|
Guidelines for performing a job task in varied situations. It is also
a statement of a cause and effect relationship which provides guidelines for
action.
|
When learners need to:
|
Structure (information type)
|
Description of components of an item or an object
|
When learners need to understand the components of a structure or
item and how the interact.
Use a diagram to show how the parts fit in the whole structure.
|